Last weekend, I decided to take an indefinite break from Instagram. I was growing more and more restless from the internal pressures of posting in order to “stay ahead” and not get behind on updating my website’s Instagram page.

You see, back in the day, I used to write a blog post and then post about it on Instagram. If the blog post contained a picture, the picture would then become the basis of my Instagram post. I did that in hopes that it would direct people to click on my blog link (but I highly doubt that ever really happened).

However, I stopped doing that a while ago and subconsciously began prioritizing Instagram over my own website. The reasons being that: (1) it was much faster to come up with an Instagram post description than to write a blog post, (2) although I kept adding to my list of blog ideas, I felt that I couldn’t write at the speed that they came up, and (3) given the nature of Instagram, I compared myself to the profiles of other writers/artists/bakers who were posting on a daily basis and—consequentially—I felt really behind.

A few days into my return from visiting Mexico, I noticed how, deep down, I was looking for Instagram to feed me creatively (spiritually?), but each time I walked away hungry; I just felt more empty. This emptiness and the increasing feeling that I was behind in my life and in the bakery business buildup, led me to call a time out from Instagram.

I won’t lie, I feel like YouTube has replaced my empty checking of Instagram when I’m bored or don’t know what to do. It’s all a form of procrastination, I think, from the things that I actually need to be doing. 

Given my break, I feel this is a time for incubation, brainstorming, and getting my business building blocks organized so I can begin marketing. I do have news, by the way! On March 9th, I got my cottage license approved, so I’m good to start selling from home! I introduce to you Happy Bean Bakery! Woo!!

Getting my cottage license is what I needed to get the train moving again. I picked up my iPad that day and continued editing the bakery logo from where I left it a couple of months ago. It feels good; I feel a little bit closer to having this bakery be real. I mean, it is real, I’m licensed, baby!